HWE is a Luxury Marketing & Branding agency. We create aspirational lifestyles for brands, informed by audience insight and metrics.

Pierre Lang Vienna

Pierre Lang
Vienna

  • BRANDING
  • COLLATERAL
  • PACKAGING
  • DIGITAL
BRIEF

With 30 years heritage, this timeless Viennese brand specialises in exclusive and handmade designer jewellery. Already prevalent around Europe, they came to us for a complete re-brand in order to realise their ambitions of becoming a household name in the UK.

Overseeing seasonal photography, brand videos and catalogue design, we achieved a highly successful re-brand for Pierre Lang. The new logo, colour palette and typography were rolled out onto the website and packaging and also onto all marketing collateral. Finally, we produced a catalogue of brand guidelines helping to focus their identity internally.

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