I.D. SARRIERI is the premier destination for luxury lingerie & swimwear. They approached us to redevelop their site and solve multiple problems, like poor navigation, outdated visual design and a lack of clear information for customers. We are proud to launch the entirely new 2020 refresh - our first I.D Sarrieri website.
We carried out a full audit of the existing website and presented a visual strategy for restructuring content and developing user experience. Aligning the creative with I.D Sarrieri’s strong creative ethos was key. A modern interface, paired with a heightened use of imagery, video and motion allowed us to create a website that reflected the values of the brand. The experience extends across mobile, tablet and desktop.